2012. március 12., hétfő

Ügyes ... :)

Ügyes ... :)

Originally shared by Google Creative Sandbox

Instead of promoting their new energy-efficient car by making it overly visible to the world, Mercedes-Benz did just the opposite. The ingenious use of LED lights makes a virtual mirror of the vehicle so that it blends in with its surroundings to the point of being almost invisible. Do you find the ad's execution on point with the message?
http://www.youtube.com/watch?v=ZIGzpi9lCck

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